{"id":2662,"date":"2021-05-28T11:33:46","date_gmt":"2021-05-28T04:33:46","guid":{"rendered":"https:\/\/nhacaifun88.xyz\/?p=2662"},"modified":"2022-11-25T14:51:12","modified_gmt":"2022-11-25T07:51:12","slug":"12-xu-huong-seo-can-biet-cho-nam-2021","status":"publish","type":"post","link":"https:\/\/nhacaifun88.xyz\/12-xu-huong-seo-can-biet-cho-nam-2021\/","title":{"rendered":"12 xu h\u01b0\u1edbng SEO c\u1ea7n bi\u1ebft cho n\u0103m 2021"},"content":{"rendered":"
T\u1ed1i \u01b0u h\u00f3a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm ( SEO ) l\u00e0 m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 \u0111\u1ec3 thu h\u00fat ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u1ebfn v\u1edbi n\u1ec1n t\u1ea3ng tr\u1ef1c tuy\u1ebfn c\u1ee7a b\u1ea1n – n\u1ebfu b\u1ea1n s\u1eed d\u1ee5ng \u0111\u00fang c\u00e1ch. SEO li\u00ean t\u1ee5c ph\u00e1t tri\u1ec3n v\u00e0 lu\u00f4n c\u1eadp nh\u1eadt c\u00e1c b\u1ea3n c\u1eadp nh\u1eadt m\u1edbi nh\u1ea5t c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c.<\/strong><\/p>\n Tuy nhi\u00ean, r\u1ea5t \u0111\u00e1ng \u0111\u1ec3 n\u1ed7 l\u1ef1c: Kho\u1ea3ng 70% \u0111\u1ebfn 80% ng\u01b0\u1eddi d\u00f9ng ch\u1ec9 t\u1eadp trung v\u00e0o c\u00e1c k\u1ebft qu\u1ea3 kh\u00f4ng ph\u1ea3i tr\u1ea3 ti\u1ec1n v\u00e0 b\u1ecf qua c\u00e1c danh s\u00e1ch tr\u1ea3 ph\u00ed. H\u01a1n n\u1eefa, kho\u1ea3ng 28% c\u00e1c t\u00ecm ki\u1ebfm \u0111\u00f3 chuy\u1ec3n \u0111\u1ed5i, d\u1eabn \u0111\u1ebfn mua h\u00e0ng.<\/p>\n Hi\u1ec7u su\u1ea5t SEO x\u1ebfp h\u1ea1ng cao nh\u1ea5t \u0111\u00f2i h\u1ecfi ph\u1ea3i ch\u00fa \u00fd \u0111\u1ebfn nhi\u1ec1u s\u1ed1 li\u1ec7u, bao g\u1ed3m c\u1ea3 l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp, li\u00ean k\u1ebft ng\u01b0\u1ee3c v\u00e0 chia s\u1ebb x\u00e3 h\u1ed9i – ch\u1ec9 l\u00e0 m\u1ed9t v\u00e0i c\u00e1i t\u00ean. H\u01b0\u1edbng d\u1eabn c\u1ee7a ch\u00fang t\u00f4i cung c\u1ea5p cho b\u1ea1n th\u00f4ng tin chi ti\u1ebft v\u1ec1 m\u1ed9t s\u1ed1 xu h\u01b0\u1edbng t\u1ed1i \u01b0u h\u00f3a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm ph\u00f9 h\u1ee3p v\u00e0 k\u1ecbp th\u1eddi nh\u1ea5t \u0111\u1ec3 d\u1ef1 \u0111o\u00e1n cho n\u0103m 2021, cho ph\u00e9p b\u1ea1n chu\u1ea9n b\u1ecb chi\u1ebfn l\u01b0\u1ee3c SEO<\/strong> c\u1ee7a m\u00ecnh cho ph\u00f9 h\u1ee3p.<\/p>\n D\u01b0\u1edbi \u0111\u00e2y l\u00e0 12 xu h\u01b0\u1edbng SEO c\u1ea7n theo d\u00f5i trong n\u0103m 2021:<\/strong><\/p>\n Tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (AI) \u0111ang thay \u0111\u1ed5i c\u00e1ch m\u1ecdi ng\u01b0\u1eddi t\u01b0\u01a1ng t\u00e1c v\u1edbi n\u1ed9i dung tr\u1ef1c tuy\u1ebfn. Thu\u1eadt to\u00e1n AI c\u1ee7a Google \u0111\u1eb7c bi\u1ec7t \u0111\u00e1ng ch\u00fa \u00fd. \u0110\u01b0\u1ee3c ti\u1ebft l\u1ed9 c\u00e1ch \u0111\u00e2y v\u00e0i n\u0103m, thu\u1eadt to\u00e1n – \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 RankBrain – \u0111\u00f3ng m\u1ed9t vai tr\u00f2 quan tr\u1ecdng trong c\u00e1c y\u1ebfu t\u1ed1 x\u1ebfp h\u1ea1ng c\u1ee7a Google cho c\u00e1c k\u1ebft qu\u1ea3 tr\u00ean c\u00e1c trang k\u1ebft qu\u1ea3 c\u1ee7a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm (SERPs).<\/p>\n M\u1ed9t nh\u00e0 khoa h\u1ecdc c\u1ea5p cao c\u1ee7a Google, ng\u01b0\u1eddi \u0111\u00e3 gi\u00fap ph\u00e1t tri\u1ec3n RankBrain, tr\u01b0\u1edbc \u0111\u00e2y \u0111\u00e3 nh\u1ea5n m\u1ea1nh kh\u1ea3 n\u0103ng h\u1ecdc h\u1ecfi \u0111\u1ed9c \u0111\u00e1o c\u1ee7a c\u00f4ng c\u1ee5: \u201cC\u00e1c t\u00edn hi\u1ec7u kh\u00e1c, t\u1ea5t c\u1ea3 \u0111\u1ec1u d\u1ef1a tr\u00ean nh\u1eefng kh\u00e1m ph\u00e1 v\u00e0 hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc m\u00e0 nh\u1eefng ng\u01b0\u1eddi trong l\u0129nh v\u1ef1c truy xu\u1ea5t th\u00f4ng tin \u0111\u00e3 c\u00f3, nh\u01b0ng kh\u00f4ng c\u00f3 h\u1ecdc h\u1ecfi.\u201d \u0110i\u1ec1u n\u00e0y c\u00f3 l\u1ebd c\u00f3 ngh\u0129a l\u00e0 RankBrain s\u1ebd ch\u1ec9 c\u1ea3i thi\u1ec7n theo th\u1eddi gian, khi\u1ebfn AI tr\u1edf th\u00e0nh xu h\u01b0\u1edbng SEO h\u00e0ng \u0111\u1ea7u.<\/p>\n V\u00ec v\u1eady, c\u00e2u h\u1ecfi l\u1edbn l\u00e0, l\u00e0m c\u00e1ch n\u00e0o \u0111\u1ec3 b\u1ea1n t\u1ed1i \u01b0u SEO<\/strong> cho RankBrain? M\u1eb7c d\u00f9 g\u00e3 kh\u1ed5ng l\u1ed3 c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm s\u1ebd kh\u00f4ng chia s\u1ebb th\u00f4ng tin chi ti\u1ebft, nh\u01b0ng c\u00e1c chuy\u00ean gia tin r\u1eb1ng t\u00edn hi\u1ec7u tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng l\u00e0 y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh ch\u00ednh. Ch\u00fang c\u00f3 th\u1ec3 bao g\u1ed3m c\u00e1c y\u1ebfu t\u1ed1 t\u1eeb t\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t \u0111\u1ebfn th\u1eddi gian tr\u00ean trang. B\u1ea1n c\u1ea7n thu h\u00fat v\u00e0 thu h\u00fat ng\u01b0\u1eddi \u0111\u1ecdc b\u1eb1ng n\u1ed9i dung h\u1eefu \u00edch, \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c t\u1ed1t. C\u00f4ng c\u1ee5 ki\u1ec3m tra SEO tr\u00ean trang c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n \u0111\u00e1nh gi\u00e1 s\u1ee9c m\u1ea1nh c\u1ee7a trang d\u1ef1a tr\u00ean c\u00e1c \u0111i\u1ec3m nh\u01b0 kh\u1ea3 n\u0103ng \u0111\u1ecdc, li\u00ean k\u1ebft ng\u01b0\u1ee3c, v.v.<\/p>\n Nh\u1edd nh\u1eefng \u0111\u1ed5i m\u1edbi nh\u01b0 Tr\u1ee3 l\u00fd Google, Siri c\u1ee7a Apple v\u00e0 Alexa c\u1ee7a Amazon, c\u00f4ng ngh\u1ec7 t\u00ecm ki\u1ebfm b\u1eb1ng gi\u1ecdng n\u00f3i \u0111\u00e3 \u0111i \u0111\u01b0\u1ee3c m\u1ed9t ch\u1eb7ng \u0111\u01b0\u1eddng d\u00e0i. Khi c\u00f4ng ngh\u1ec7 tr\u1edf n\u00ean t\u1ed1t h\u01a1n, n\u00f3 c\u0169ng tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn h\u01a1n. Tr\u00ean th\u1ef1c t\u1ebf, t\u1ef7 l\u1ec7 h\u1ed9 gia \u0111\u00ecnh \u0111\u01b0\u1ee3c d\u1ef1 \u0111o\u00e1n s\u1edf h\u1eefu m\u1ed9t chi\u1ebfc loa th\u00f4ng minh v\u00e0o n\u0103m 2022 l\u00e0 55%.<\/p>\n\n
1. Tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o s\u1ebd \u0111\u00f3ng m\u1ed9t vai tr\u00f2 l\u1edbn h\u01a1n trong SEO<\/strong><\/h3>\n
2. T\u00ecm ki\u1ebfm b\u1eb1ng gi\u1ecdng n\u00f3i s\u1ebd \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn c\u00e1c truy v\u1ea5n t\u00ecm ki\u1ebfm<\/strong><\/h3>\n