{"id":3206,"date":"2021-08-09T16:23:43","date_gmt":"2021-08-09T09:23:43","guid":{"rendered":"https:\/\/nhacaifun88.xyz\/?p=3206"},"modified":"2022-11-25T14:35:02","modified_gmt":"2022-11-25T07:35:02","slug":"15-loi-pho-bien-trong-content-facebook","status":"publish","type":"post","link":"https:\/\/nhacaifun88.xyz\/15-loi-pho-bien-trong-content-facebook\/","title":{"rendered":"15 l\u1ed7i ph\u1ed5 bi\u1ebfn trong Content Facebook"},"content":{"rendered":"

D\u01b0\u1edbi \u0111\u00e2y l\u00e0 15 l\u1ed7i ph\u1ed5 bi\u1ebfn m\u00e0 m\u00ecnh \u0111\u00fac k\u1ebft \u0111\u01b0\u1ee3c trong qu\u00e1 tr\u00ecnh h\u01b0\u1edbng d\u1eabn, duy\u1ec7t b\u00e0i, s\u1eeda b\u00e0i cho c\u00e1c b\u1ea1n Content Writer.<\/span><\/p>\n

1. Ti\u00eau \u0111\u1ec1 v\u00e0 ph\u1ea7n m\u1edf \u0111\u1ea7u kh\u00f4ng thu h\u00fat<\/strong><\/h4>\n

Ngo\u00e0i banner, m\u1eabu qu\u1ea3ng c\u00e1o th\u01b0\u1eddng ch\u1ec9 hi\u1ec3n th\u1ecb 3 d\u00f2ng \u0111\u1ea7u ti\u00ean. Ng\u01b0\u1eddi xem c\u00f3 d\u1eebng l\u1ea1i \u0111\u1ecdc h\u1ebft ti\u00eau \u0111\u1ec1 hay t\u00f2 m\u00f2 \u0111\u1ec3 b\u1ea5m xem th\u00eam hay kh\u00f4ng l\u00e0 do s\u1ee9c h\u1ea5p d\u1eabn c\u1ee7a ph\u1ea7n m\u1edf \u0111\u1ea7u n\u00e0y. M\u00ecnh th\u01b0\u1eddng n\u00f3i v\u1edbi c\u00e1c b\u1ea1n:\u00a0\u201c\u0110\u1eebng bao gi\u1edd l\u00e3ng ph\u00ed v\u1ecb tr\u00ed v\u00e0ng, h\u00e3y ch\u1ecdn nh\u1eefng g\u00ec \u0111\u1eaft gi\u00e1 nh\u1ea5t \u0111em l\u00ean \u0111\u00e2y\u201d.<\/em><\/p>\n

Nh\u1eefng l\u1ed7i \u0111\u1eb7t ti\u00eau \u0111\u1ec1 ph\u1ed5 bi\u1ebfn l\u00e0: ti\u00eau \u0111\u1ec1 tr\u00f4i tu\u1ed9t, kh\u00f4ng c\u00f3 \u0111i\u1ec3m nh\u1ea5n, mang t\u00ednh k\u1ec3 l\u1ec3 \u0111\u01a1n thu\u1ea7n. Ph\u1ea7n d\u1eabn d\u1eaft c\u00e1c b\u1ea1n hay r\u01a1i v\u00e0o tr\u1ea1ng th\u00e1i d\u00e0i d\u00f2ng d\u1eabn t\u1edbi \u00fd h\u1ea5p d\u1eabn b\u1ecb r\u01a1i xu\u1ed1ng d\u00f2ng 4, 5, 6 ho\u1eb7c t\u1eadn cu\u1ed1i b\u00e0i\u2026 r\u1ea5t l\u00e3ng ph\u00ed. \u0110\u1ec3 ti\u1ebft ki\u1ec7m di\u1ec7n t\u00edch v\u00e0ng, b\u1ea1n kh\u00f4ng n\u00ean \u0111\u1ec3 kho\u1ea3ng c\u00e1ch d\u00f2ng tr\u1ed1ng sau ti\u00eau \u0111\u1ec1.<\/p>\n

G\u1ee3i \u00fd: N\u00ean c\u00f3 nh\u1eefng con s\u1ed1, s\u1eed d\u1ee5ng c\u00e2u h\u1ecfi, t\u00ednh t\u1eeb, \u0111\u1ed9ng t\u1eeb, c\u00f3 c\u1ea3m x\u00fac\u2026<\/p>\n

2. Vi\u1ebft lan man, d\u00e0i d\u00f2ng<\/strong><\/h4>\n

Format c\u1ee7a Content Facebook ho\u00e0n to\u00e0n kh\u00e1c v\u1edbi website. Nhi\u1ec1u b\u1ea1n d\u1eabn d\u1eaft qu\u00e1 d\u00e0i d\u00f2ng v\u0103n t\u1ef1, vi\u1ebft 1 \u0111o\u1ea1n d\u00e0i 5-7 d\u00f2ng, kh\u00f4ng xu\u1ed1ng d\u00f2ng n\u00ean text d\u1ed3n th\u00e0nh c\u1ee5c, \u0111\u1ecdc m\u00e3i kh\u00f4ng th\u1ea5y \u00fd ch\u00ednh. Ng\u01b0\u1eddi xem kh\u00f4ng \u0111\u1ee7 ki\u00ean nh\u1eabn \u0111\u1ec3 \u0111\u1ecdc h\u1ebft \u0111\u00e2u, v\u00ec v\u1eady h\u00e3y vi\u1ebft ng\u1eafn g\u1ecdn v\u00e0 s\u00fac t\u00edch.<\/p>\n

G\u1ee3i \u00fd: B\u1ea1n n\u00ean d\u00f9ng c\u1ea5u tr\u00fac c\u00e2u ng\u1eafn g\u1ecdn, d\u1ec5 hi\u1ec3u. N\u1ebfu b\u00e0i c\u00f3 nhi\u1ec1u \u0111o\u1ea1n, h\u00e3y \u0111\u1ec3 t\u1ed1i \u0111a 3-4 d\u00f2ng s\u1ebd d\u1ec5 nh\u00ecn, ng\u01b0\u1eddi xem \u0111\u1ecdc l\u01b0\u1edbt v\u1eabn n\u1eafm \u0111\u01b0\u1ee3c \u00fd. Sau khi vi\u1ebft xong, h\u00e3y \u0111\u1ecdc k\u1ef9 v\u00e0 b\u1ecf b\u1edbt \u00fd th\u1eeba, t\u1eeb th\u1eeba. Nh\u1eefng t\u1eeb ho\u1eb7c c\u00e2u b\u1ecf \u0111i m\u00e0 \u00fd ngh\u0129a v\u1eabn kh\u00f4ng thay \u0111\u1ed5i th\u00ec \u0111\u01b0\u1ee3c xem l\u00e0 th\u1eeba.<\/p>\n

3. Vi\u1ebft h\u1eddi h\u1ee3t, chung chung<\/strong><\/h4>\n

L\u1ed7i n\u00e0y xu\u1ea5t ph\u00e1t t\u1eeb vi\u1ec7c nghi\u00ean c\u1ee9u kh\u00f4ng \u0111\u1ee7 s\u00e2u. Ng\u01b0\u1eddi vi\u1ebft kh\u00f4ng mang l\u1ea1i th\u00f4ng tin, ki\u1ebfn th\u1ee9c, gi\u00e1 tr\u1ecb g\u00ec cho ng\u01b0\u1eddi \u0111\u1ecdc. M\u1ed9t nguy\u00ean t\u1eafc c\u1ea7n n\u1eb1m l\u00f2ng l\u00e0 \u201c3 ph\u1ea7n nghi\u00ean c\u1ee9u 1 ph\u1ea7n vi\u1ebft\u201d, h\u00e3y \u201cm\u00e0i r\u00ecu tr\u01b0\u1edbc khi \u0111\u1ed1n c\u00e2y\u201d. L\u00e0m sao b\u1ea1n c\u00f3 th\u1ec3 truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p tr\u1ecdn v\u1eb9n t\u1edbi kh\u00e1ch h\u00e0ng khi th\u00f4ng tin kh\u00f4ng c\u00f3, kh\u00f4ng hi\u1ec3u v\u1ec1 s\u1ea3n ph\u1ea9m, kh\u00f4ng r\u00f5 \u0111\u1ed1i t\u01b0\u1ee3ng ng\u01b0\u1eddi \u0111\u1ecdc l\u00e0 ai?<\/p>\n

Ngo\u00e0i ra, ng\u01b0\u1eddi \u0111\u1ecdc kh\u00f4ng th\u1ec3 b\u1ecb thuy\u1ebft ph\u1ee5c b\u1edfi nh\u1eefng c\u00e2u chung chung nh\u01b0: \u201cS\u1ea3n ph\u1ea9m n\u00e0y r\u1ea5t t\u1ed1t, gi\u00fap b\u1ea1n ti\u1ebft ki\u1ec7m th\u1eddi gian, ch\u1ea5t l\u01b0\u1ee3ng cao, hi\u1ec7u qu\u1ea3 nhanh ch\u00f3ng\u201d. \u1ede \u0111\u00e2y l\u00fd l\u1ebd \u0111\u01b0a ra kh\u00f4ng c\u00f3 c\u0103n c\u1ee9, s\u1ed1 li\u1ec7u n\u00e0o c\u1ee5 th\u1ec3.<\/p>\n

G\u1ee3i \u00fd: L\u00e0m r\u00f5 gi\u00e1 tr\u1ecb m\u00e0 s\u1ea3n ph\u1ea9m mang l\u1ea1i nh\u01b0: Ti\u1ebft ki\u1ec7m bao nhi\u00eau th\u1eddi gian? Gi\u00e1 t\u1ed1t l\u00e0 t\u1ed1t nh\u01b0 th\u1ebf n\u00e0o, th\u1ea5p h\u01a1n bao nhi\u00eau % so v\u1edbi gi\u00e1 th\u1ecb tr\u01b0\u1eddng? Nhanh l\u00e0 bao l\u00e2u? S\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c l\u00e0m t\u1eeb ch\u1ea5t li\u1ec7u g\u00ec?…<\/p>\n

\"Content-facebook-va-15-loi-nhieu-nguoi-mac-nhat-phan-1-anh2\"<\/p>\n

4. Vi\u1ebft r\u1eadp khu\u00f4n 10 b\u00e0i nh\u01b0 1<\/strong><\/h4>\n

\bL\u1ed7i n\u00e0y l\u00e0 do th\u00f3i quen vi\u1ebft theo l\u1ed1i m\u00f2n, kh\u00f4ng c\u00f3 s\u1ef1 s\u00e1ng t\u1ea1o v\u00e0 \u0111\u1ed5i m\u1edbi. B\u00e0i n\u00e0o c\u0169ng b\u1eaft \u0111\u1ea7u t\u1eeb \u0111\u1eb7t v\u1ea5n \u0111\u1ec1, n\u1ed7i \u0111au, gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1\u2026. C\u1ea5u tr\u00fac c\u00e1c b\u00e0i vi\u1ebft qu\u00e1 gi\u1ed1ng nhau, \u0111\u1ebfn b\u1ea1n c\u0169ng ph\u00e1t ch\u00e1n v\u1edbi b\u00e0i c\u1ee7a m\u00ecnh th\u00ec \u0111\u1eebng mong ng\u01b0\u1eddi \u0111\u1ecdc h\u1ee9ng th\u00fa.<\/p>\n

G\u1ee3i \u00fd: B\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o c\u00e1c c\u00f4ng th\u1ee9c vi\u1ebft Content: AIDA, FAB, GARY HALBER, AIDPPS, 3S\u2026 \u0110\u1eb7c bi\u1ec7t l\u00e0 n\u00ean l\u1eadp d\u00e0n \u00fd tr\u01b0\u1edbc khi vi\u1ebft, linh ho\u1ea1t thay \u0111\u1ed5i qua t\u1eebng b\u00e0i vi\u1ebft.<\/p>\n

5. Qu\u00e1 tham th\u00f4ng tin<\/strong><\/h4>\n

Kh\u00f4ng x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c \u0111\u00e2u l\u00e0 th\u00f4ng \u0111i\u1ec7p ch\u00ednh c\u1ee7a b\u00e0i, k\u1ec3 l\u1ec3 h\u00e0ng lo\u1ea1t l\u1ee3i \u00edch nghe c\u00f3 v\u1ebb \u0111a n\u0103ng nh\u01b0ng kh\u00f4ng bi\u1ebft c\u00e1i n\u00e0o l\u00e0 n\u1ed5i b\u1eadt. Thay v\u00ec b\u00e0i n\u00e0o c\u0169ng nh\u01b0 b\u00e0i n\u00e0o, k\u1ec3 ra 5 l\u1ee3i \u00edch hay t\u00ednh n\u0103ng c\u1ee7a ph\u1ea7n m\u1ec1m A, h\u00e3y chia nh\u1ecf th\u00e0nh c\u00e1c angle kh\u00e1c nhau, m\u1ed7i b\u00e0i t\u1eadp trung gi\u1ea3i quy\u1ebft 1 v\u1ea5n \u0111\u1ec1.<\/p>\n

G\u1ee3i \u00fd: C\u00e0ng chia nh\u1ecf c\u00e0ng c\u00f3 th\u1ec3 ph\u00e2n t\u00edch s\u00e2u v\u00e0 thuy\u1ebft ph\u1ee5c.<\/p>\n

6. L\u1ed7i ch\u00ednh t\u1ea3<\/strong><\/h4>\n

Content d\u00f9 c\u00f3 hay nh\u01b0ng l\u1ea1i sai ch\u00ednh t\u1ea3 th\u00ec gi\u1ed1ng nh\u01b0 \u0111ang \u0103n c\u01a1m ngon m\u00e0 c\u00f3 s\u1ea1n. L\u1ed7i n\u00e0y th\u00ec team m\u00ecnh kh\u00f4ng g\u1eb7p v\u00ec m\u00ecnh tuy\u1ec3n nh\u00e2n vi\u00ean ti\u00eau ch\u00ed \u0111\u1ea7u ti\u00ean l\u00e0 kh\u00f4ng vi\u1ebft sai ch\u00ednh t\u1ea3.<\/p>\n

\u201cS\u1ef1 c\u1ea9u th\u1ea3 trong b\u1ea5t c\u1ee9 ngh\u1ec1 g\u00ec c\u0169ng l\u00e0 s\u1ef1 b\u1ea5t l\u01b0\u01a1ng r\u1ed3i. Nh\u01b0ng s\u1ef1 c\u1ea9u th\u1ea3 trong v\u0103n ch\u01b0\u01a1ng th\u00ec th\u1eadt l\u00e0 \u0111\u00ea ti\u1ec7n\u201d.<\/em>\u00a0L\u00e0 ng\u01b0\u1eddi l\u00e0m vi\u1ec7c v\u1edbi con ch\u1eef, h\u00e3y th\u1eadn tr\u1ecdng v\u00e0 ch\u1ecbu tr\u00e1ch nhi\u1ec7m v\u1edbi \u0111i\u1ec1u m\u00ecnh vi\u1ebft ra.<\/p>\n

G\u1ee3i \u00fd: H\u00e3y \u0111\u1ecdc s\u00e1ch nhi\u1ec1u, \u0111\u1ecdc k\u1ef9 sau khi vi\u1ebft, t\u1eeb n\u00e0o kh\u00f4ng ch\u1eafc th\u00ec tra Google, c\u00e0i ph\u1ea7n m\u1ec1m ki\u1ec3m tra ch\u00ednh t\u1ea3 tr\u00ean m\u00e1y t\u00ednh \u0111\u1ec3 c\u1ea3nh b\u00e1o khi c\u00f3 t\u1eeb vi\u1ebft sai.<\/p>\n

<\/p>\n

7. L\u1ed7i d\u00f9ng t\u1eeb<\/strong><\/h4>\n

L\u1ed7i n\u00e0y g\u1eb7p ph\u1ea3i l\u00e0 do s\u1ef1 hi\u1ec3u bi\u1ebft ch\u01b0a t\u1ecf t\u01b0\u1eddng ho\u1eb7c t\u00e2m l\u00fd \u201cd\u1ec5 d\u00e3i\u201d trong c\u00e1ch d\u00f9ng t\u1eeb; do kh\u00f4ng hi\u1ec3u ch\u00ednh x\u00e1c ngh\u0129a c\u1ee7a t\u1eeb, di\u1ec5n \u0111\u1ea1t nh\u1eb9 th\u00ec ch\u01b0a \u0111\u00fang \u00fd, n\u1eb7ng th\u00ec sai l\u1ec7ch ho\u00e0n to\u00e0n. \u0110i\u1ec1u n\u00e0y \u0111\u00fang v\u1edbi c\u00e2u \u201csai m\u1ed9t ly, \u0111i m\u1ed9t d\u1eb7m\u201d. Ngo\u00e0i ra, m\u1ed9t l\u1ed7i ph\u1ed5 bi\u1ebfn l\u00e0 \u201cl\u1eb7p t\u1eeb\u201d, qu\u00e1 nhi\u1ec1u t\u1eeb gi\u1ed1ng nhau trong 1 c\u00e2u ho\u1eb7c nh\u1eefng c\u00e2u g\u1ea7n nhau.<\/p>\n

G\u1ee3i \u00fd: H\u00e3y kh\u1eafc ph\u1ee5c b\u1eb1ng c\u00e1ch d\u00f9ng t\u1eeb thay th\u1ebf: \u0111\u1ed3ng ngh\u0129a, g\u1ea7n ngh\u0129a, ho\u1eb7c kh\u00f3 qu\u00e1 kh\u00f4ng ngh\u0129 ra t\u1eeb g\u00ec thay th\u1ebf th\u00ec ch\u1ecdn c\u00e1c di\u1ec5n \u0111\u1ea1t kh\u00e1c.<\/p>\n

8. L\u1ed7i ng\u1eef ph\u00e1p<\/strong><\/h4>\n

Content Facebook c\u1ea7n ng\u1eafn g\u1ecdn s\u00fac t\u00edch, th\u1ebf nh\u01b0ng kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n \u0111\u01b0\u1ee3c tu\u1ef3 ti\u1ec7n vi\u1ebft \u201cc\u00e2u c\u1ee5t, c\u00e2u qu\u00e8\u201d (c\u00e2u thi\u1ebfu ch\u1ee7 ng\u1eef, v\u1ecb ng\u1eef ho\u1eb7c c\u00f3 khi thi\u1ebfu c\u1ea3 2 \u2013 ch\u1ec9 m\u1edbi c\u00f3 tr\u1ea1ng ng\u1eef ch\u1ec9 m\u1ee5c \u0111\u00edch. V\u00ed d\u1ee5: Nh\u1eb1m m\u1ee5c \u0111\u00edch gi\u00fap ch\u1ecb em ph\u1ee5 n\u1eef xinh \u0111\u1eb9p h\u01a1n. B\u1ed9 s\u1ea3n ph\u1ea9m ch\u0103m s\u00f3c da ABC c\u00f3 t\u00e1c d\u1ee5ng XYZ. Nhi\u1ec1u b\u1ea1n vi\u1ebft l\u1ee7ng c\u1ee7ng, c\u00e2u v\u0103n kh\u00f4ng r\u00f5 ngh\u0129a, \u0111\u1ecdc nh\u01b0ng kh\u00f4ng hi\u1ec3u g\u00ec, s\u1eed d\u1ee5ng sai d\u1ea5u c\u00e2u (ch\u1eef m\u1ed9t \u0111\u1eb1ng, d\u1ea5u c\u00e2u m\u1ed9t n\u1ebbo).<\/p>\n

G\u1ee3i \u00fd: \u0110\u1ecdc l\u1ea1i Ng\u1eef ph\u00e1p ti\u1ebfng Vi\u1ec7t (c\u00e2u \u0111\u01a1n, c\u00e2u gh\u00e9p, c\u00e2u \u0111\u1eb7c bi\u1ec7t, c\u00e2u r\u00fat g\u1ecdn).<\/p>\n

9. Thi\u1ebfu logic<\/strong><\/h4>\n

L\u1ed7i n\u00e0y nhi\u1ec1u b\u1ea1n m\u1eafc ph\u1ea3i v\u00ec ch\u01b0a bi\u1ebft c\u00e1ch s\u1eafp x\u1ebfp \u00fd n\u00e0o tr\u01b0\u1edbc, \u00fd n\u00e0o sau. C\u00f3 b\u1ea1n th\u00ec sau headline l\u00e0 \u0111i th\u1eb3ng t\u1edbi th\u00e2n b\u00e0i v\u00e0 k\u1ebft m\u00e0 kh\u00f4ng c\u00f3 ph\u1ea7n d\u1eabn d\u1eaft, c\u00f3 b\u1ea1n vi\u1ebft xong l\u1eedng l\u01a1 kh\u00f4ng c\u00f3 k\u1ebft lu\u1eadn hay CTA g\u00ec, c\u0169ng c\u00f3 b\u1ea1n c\u00f9ng m\u1ed9t \u00fd m\u00e0 l\u1eb7p l\u1ea1i 2-3 l\u1ea7n. Ho\u1eb7c c\u00f3 b\u1ea1n c\u00f3p nh\u1eb7t tr\u00ean m\u1ea1ng, \u201cx\u00e0o n\u1ea5u\u201d xong ch\u1ea3 th\u00e8m s\u1eafp x\u1ebfp l\u1ea1i cho logic, n\u00ean m\u1ecdi th\u1ee9 c\u1ee9 r\u1eddi r\u1ea1c, \u0111o\u1ea1n tr\u01b0\u1edbc \u0111o\u1ea1n sau ch\u1ea3 li\u00ean quan g\u00ec \u0111\u1ebfn nhau.<\/p>\n

G\u1ee3i \u00fd: Tr\u1eeb nh\u1eefng b\u00e0i vi\u1ebft c\u00f3 d\u1ee5ng \u00fd \u0111\u1eb7c bi\u1ec7t nh\u01b0 m\u1ed9t c\u00fa twist b\u1ea5t ng\u1edd, b\u1ea1n c\u00f3 th\u1ec3 vi\u1ebft theo tr\u00ecnh t\u1ef1 th\u1eddi gian, nguy\u00ean nh\u00e2n \u2013 k\u1ebft qu\u1ea3, quan tr\u1ecdng \u2013 \u00edt quan tr\u1ecdng, g\u1ea7n \u2013 xa, \u0111\u1ea3o ng\u01b0\u1ee3c\u2026 Ngo\u00e0i ra, h\u00e3y s\u1eed d\u1ee5ng c\u00e1c t\u1eeb n\u1ed1i nh\u01b0: V\u00ec v\u1eady, cho n\u00ean, tuy nhi\u00ean, th\u1eadt ra th\u00ec, r\u00f5 r\u00e0ng l\u00e0…<\/p>\n

Vi\u1ebft xong, b\u1ea1n nh\u1edb \u0111\u1ecdc l\u1ea1i th\u1eadt k\u1ef9 xem c\u00e1c nh\u00f3m n\u1ed9i dung g\u1ea7n gi\u1ed1ng nhau \u0111\u00e3 x\u1ebfp g\u1ea7n nhau ch\u01b0a; \u0111\u1ecdc l\u1ea7n l\u01b0\u1ee3t c\u00e1c \u00fd, \u0111\u1eebng \u0111\u1ecdc m\u1ed9t c\u00e1ch t\u00f9y \u00fd. Ng\u01b0\u1eddi vi\u1ebft c\u1ea7n hi\u1ec3u v\u00e0 bi\u1ebft c\u00e1ch s\u1eed d\u1ee5ng ph\u00e9p ph\u00e2n t\u00edch ho\u1eb7c t\u1ed5ng h\u1ee3p, c\u00f3 lu\u1eadn c\u1ee9 \u2013 lu\u1eadn ch\u1ee9ng r\u00f5 r\u00e0ng.<\/p>\n

\"content-facebook-va-15-loi-nhieu-nguoi-mac-nhat-phan-2\"<\/p>\n

10. V\u0103n phong kh\u00f4ng ph\u00f9 h\u1ee3p<\/strong><\/h4>\n

\u0110i\u1ec1u n\u00e0y r\u1ea5t quan tr\u1ecdng. Khi vi\u1ebft Content Facebook, b\u1ea1n c\u1ea7n bi\u1ebft m\u00ecnh \u0111ang vi\u1ebft cho ai v\u00e0 d\u00f9ng ng\u00f4n ng\u1eef sao cho ph\u00f9 h\u1ee3p. V\u0103n phong c\u1ea7n b\u00e1m s\u00e1t t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u v\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng h\u01b0\u1edbng \u0111\u1ebfn. H\u00e3y x\u00e1c \u0111\u1ecbnh r\u00f5 gi\u1edbi t\u00ednh, \u0111\u1ed9 tu\u1ed5i, thu nh\u1eadp, ngh\u1ec1 nghi\u1ec7p, \u0111\u1eb3ng c\u1ea5p c\u1ee7a ng\u01b0\u1eddi \u0111\u1ecdc.<\/p>\n

G\u1ee3i \u00fd: N\u1ebfu b\u1ea1n vi\u1ebft s\u1ea3n ph\u1ea9m B2B cho \u0111\u1ed1i t\u01b0\u1ee3ng M-Level, C-Level, D-Level th\u00ec \u0111\u1eebng s\u1eed d\u1ee5ng gi\u1ecdng v\u0103n non n\u1edbt, \u0111\u00f9a vui thi\u1ebfu nghi\u00eam t\u00fac, b\u1eaft trend nh\u00ed nh\u1ea3nh, m\u00e0 thay b\u1eb1ng s\u1ef1 ch\u1eafc ch\u1eafn, ch\u1eefng ch\u1ea1c, tin c\u1eady, hi\u1ec3u bi\u1ebft. Khi vi\u1ebft cho m\u1eb9 v\u00e0 b\u00e9 th\u00ec c\u1ea7n nh\u1eb9 nh\u00e0ng, t\u00ecnh c\u1ea3m. Vi\u1ebft s\u1ea3n ph\u1ea9m cao c\u1ea5p th\u00ec n\u00ean c\u00f3 m\u1ed9t b\u1ed9 s\u01b0u t\u1eadp ng\u00f4n t\u1eeb \u201csang ch\u1ea3nh, \u0111\u1eb3ng c\u1ea5p\u201d, kh\u00f4ng \u0111\u01b0a v\u0103n n\u00f3i v\u00e0o v\u0103n vi\u1ebft, c\u00e2u qu\u00e1 c\u1ee5c s\u00fac hay k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng \u201cGi\u1ea3m gi\u00e1 n\u00e8\u201d, \u201cMua ngay \u0111i\u201d. C\u00f9ng l\u00e0 th\u1eddi trang n\u1eef, nh\u01b0ng trang ph\u1ee5c c\u00f4ng s\u1edf sang tr\u1ecdng ph\u1ea3i kh\u00e1c v\u1edbi th\u1eddi trang tu\u1ed5i teen.<\/p>\n

11. Thi\u1ebfu \u0111i\u1ec3m nh\u1ea5n<\/strong><\/h4>\n

\u0110\u00e2y l\u00e0 b\u00e0i vi\u1ebft \u0111\u00fang, \u0111\u1ee7 \u00fd, kh\u00f4ng c\u00f3 g\u00ec sai, nh\u01b0ng l\u1ea1i kh\u00f4ng hay. \u0110\u1ecdc t\u1eeb tr\u00ean xu\u1ed1ng nh\u01b0ng kh\u00f4ng c\u00f3 g\u00ec m\u1edbi m\u1ebb, kh\u00f4ng \u0111\u1ecdng l\u1ea1i g\u00ec cho ng\u01b0\u1eddi \u0111\u1ecdc, qu\u00e1 an to\u00e0n v\u1edbi nh\u1eefng d\u1eabn ch\u1ee9ng m\u1edd nh\u1ea1t.<\/p>\n

G\u1ee3i \u00fd: Khi vi\u1ebft xong m\u1ed9t b\u00e0i vi\u1ebft m\u00e0 b\u1ea1n t\u1ef1 th\u1ea5y c\u1ef1c k\u1ef3 th\u00edch, c\u1ef1c k\u1ef3 t\u00e2m huy\u1ebft, mu\u1ed1n khoe b\u00e0i vi\u1ebft n\u00e0y v\u1edbi nhi\u1ec1u ng\u01b0\u1eddi th\u00ec h\u00e3y n\u00ean n\u1ed9p b\u00e0i. H\u00e3y b\u1ed5 sung b\u1eb1ng c\u00e1ch \u0111\u1eb7t m\u1ed9t ti\u00eau \u0111\u1ec1 \u1ea5n t\u01b0\u1ee3ng, th\u00eam nh\u1eefng con s\u1ed1 \u0111\u1ec3 t\u0103ng t\u00ednh thuy\u1ebft ph\u1ee5c, c\u00f3 th\u00f4ng tin m\u1edbi hay ki\u1ebfn th\u1ee9c gi\u00e1 tr\u1ecb, t\u00ecm m\u1ed9t c\u00e2u tr\u00edch d\u1eabn hay, bi\u1ebfn t\u1ea5u v\u1edbi trend, th\u00eam c\u1ea3m x\u00fac v\u00e0o b\u00e0i\u2026<\/p>\n

12. Tr\u00ecnh b\u00e0y x\u1ea5u<\/strong><\/h4>\n

Tr\u00ecnh b\u00e0y x\u1ea5u \u1edf \u0111\u00e2y ngh\u0129 l\u00e0 giao di\u1ec7n c\u1ee7a b\u00e0i Content Facebook (ch\u1ec9 t\u00ednh ri\u00eang ph\u1ea7n text) qu\u00e1 c\u1ea9u th\u1ea3 ho\u1eb7c qu\u00e1 m\u00e0u m\u00e8. Ngo\u00e0i ph\u1ea7n \u00fd ngh\u0129a th\u00ec ph\u1ea7n d\u1ec5 \u0111\u1ecdc, d\u1ec5 nh\u00ecn c\u0169ng r\u1ea5t quan tr\u1ecdng, n\u00f3 c\u0169ng t\u1ea1o n\u00ean c\u1ea3m x\u00fac t\u00edch c\u1ef1c ho\u1eb7c ti\u00eau c\u1ef1c v\u1edbi ng\u01b0\u1eddi \u0111\u1ecdc. B\u00e0i vi\u1ebft c\u00f3 qu\u00e1 nhi\u1ec1u icon t\u1ea1o c\u1ea3m gi\u00e1c r\u1ebb ti\u1ec1n, tr\u1ebb con, thi\u1ebfu chuy\u00ean nghi\u1ec7p. B\u00e0i vi\u1ebft qu\u00e1 nhi\u1ec1u ch\u1eef, \u0111o\u1ea1n qu\u00e1 d\u00e0i khi\u1ebfn ng\u01b0\u1eddi \u0111\u1ecdc kh\u00f3 ch\u1ecbu v\u00e0 l\u01b0\u1edbt qua v\u00ec kh\u00f4ng \u0111\u1ee7 ki\u00ean nh\u1eabn n\u1eafm b\u1eaft \u00fd ch\u00ednh.<\/p>\n

G\u1ee3i \u00fd: Tu\u1ef3 l\u0129nh v\u1ef1c m\u00e0 c\u00e1ch tr\u00ecnh b\u00e0y kh\u00e1c nhau, c\u00e1c ng\u00e0nh gi\u1ea3i tr\u00ed, \u1ea9m th\u1ef1c, th\u1eddi trang c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng nhi\u1ec1u icon h\u01a1n. Tuy nhi\u00ean, c\u1ea7n \u0111\u01b0\u1ee3c ti\u1ebft ch\u1ebf \u1edf m\u1ee9c v\u1eeba ph\u1ea3i (3-5 icon l\u00e0 t\u1ed1i \u0111a). B\u00e0i vi\u1ebft \u0111\u1eb3ng c\u1ea5p hay B2B th\u00ec \u0111\u1eebng c\u00f3 ch\u00e8n hoa l\u00e1 c\u00e0nh, kh\u00f3c c\u01b0\u1eddi c\u00e1c ki\u1ec3u…<\/p>\n

\"\"<\/p>\n

13. CTA kh\u00f4ng \u0111\u1ee7 m\u1ea1nh m\u1ebd<\/strong><\/h4>\n

CTA ch\u01b0a \u0111\u1ee7 m\u1ea1nh m\u1ebd ngh\u0129a l\u00e0 ch\u01b0a \u0111\u1ee7 thuy\u1ebft ph\u1ee5c \u0111\u1ec3 kh\u00e1ch h\u00e0nh \u0111\u1ed9ng. M\u00ecnh l\u00e0m Performance Marketing n\u00ean m\u1ee5c ti\u00eau cu\u1ed1i c\u00f9ng l\u00e0 mu\u1ed1n kh\u00e1ch h\u00e0ng \u0111i\u1ec1n lead, inbox, comment, click to web… CTA c\u1ea7n \u0111i \u0111\u00fang v\u00e0o h\u00e0nh \u0111\u1ed9ng m\u00e0 b\u1ea1n mu\u1ed1n h\u1ecd th\u1ef1c hi\u1ec7n. \u0110\u1ed3ng th\u1eddi n\u00ean c\u00e1 nh\u00e2n ho\u00e1, t\u1ea1o c\u1ea3m gi\u00e1c \u01b0u \u0111\u00e3i n\u00e0y \u0111ang d\u00e0nh ri\u00eang cho h\u1ecd, c\u01a1 h\u1ed9i r\u1ea5t qu\u00fd gi\u00e1\u2026 Tuy nhi\u00ean, CTA c\u0169ng c\u1ea7n tr\u00e1nh vi ph\u1ea1m ch\u00ednh s\u00e1ch.<\/p>\n

Thay v\u00ec d\u00f9ng \u201cMua ngay\u201d, \u201cXem th\u00eam\u201d, \u201cT\u00ecm hi\u1ec3u th\u00eam\u201d, \u201cLink cho ai quan t\u00e2m\u201d\u2026, b\u1ea1n h\u00e3y th\u1eed \u0111\u1ed5i th\u00e0nh \u201c\u01afu \u0111\u00e3i d\u00e0nh ri\u00eang cho b\u1ea1n\u201d ho\u1eb7c \u201cCh\u1ec9 c\u00f2n 3 ng\u00e0y, \u0111\u0103ng k\u00fd ngay t\u1ea1i \u0111\u00e2y\u201d, \u201c10 su\u1ea5t cu\u1ed1i c\u00f9ng\u201d, \u201cXem ngay case study th\u00e0nh c\u00f4ng\u201d, \u201cS\u1ed1 l\u01b0\u1ee3ng c\u00f3 h\u1ea1n gi\u1eef ch\u1ed7 ngay\u201d…<\/p>\n

14. Vi ph\u1ea1m ch\u00ednh s\u00e1ch<\/strong><\/h4>\n

M\u00ecnh ph\u1ea3i c\u00f4ng nh\u1eadn m\u1ed9t \u0111i\u1ec1u: Ch\u00ednh s\u00e1ch qu\u1ea3ng c\u00e1o l\u00e0 m\u1ed9t th\u1ee9 r\u1ea5t k\u00ecm h\u00e3m nh\u1eefng ng\u01b0\u1eddi vi\u1ebft l\u00e1ch. D\u00f9 th\u1ef1c l\u00f2ng mu\u1ed1n vi\u1ebft r\u1ea5t hay, r\u1ea5t k\u1ef9 c\u00e0ng chi ti\u1ebft nh\u01b0ng lu\u00f4n ph\u1ea3i n\u00e9 tr\u00e1nh nh\u1eefng c\u00e2u t\u1eeb Facebook cho l\u00e0 nh\u1ea1y c\u1ea3m n\u1ebfu kh\u00f4ng mu\u1ed1n b\u00e0i \u201ckh\u00f4ng ch\u1ea1y \u0111\u01b0\u1ee3c\u201d. Khi s\u1eeda xong, \u201cl\u00e1ch\u201d xong nh\u00ecn l\u1ea1i c\u00f3 khi kh\u00f4ng nh\u1eadn ra \u0111\u1ee9a con tinh th\u1ea7n c\u1ee7a m\u00ecnh n\u1eefa.<\/p>\n

C\u00f3 nhi\u1ec1u l\u1ed7i d\u1ec5 m\u1eafc nh\u01b0: \u0111i\u1ec1u tr\u1ecb t\u1eadn g\u1ed1c, cam k\u1ebft tr\u1ecb m\u1ee5n, c\u00e1c t\u1eeb ng\u1eef ch\u1ec9 b\u1ec7nh t\u1eadt, \u1ed1m \u0111au\u2026. n\u00f3i chung l\u00e0 nhi\u1ec1u l\u1eafm. B\u1ea1n t\u00ecm hi\u1ec3u qua c\u00e1c b\u00e0i vi\u1ebft tr\u00ean group nh\u00e9. Vi\u1ebft xong nh\u1edb \u0111\u1ecdc k\u1ef9 v\u00e0 nh\u1edd team ch\u1ea1y ads ki\u1ec3m tra gi\u00fap.<\/p>\n

15. Ch\u1ec9 t\u1eadp trung v\u00e0o qu\u1ea3ng c\u00e1o<\/strong><\/h4>\n

Cu\u1ed1i c\u00f9ng, m\u00ecnh mu\u1ed1n n\u00f3i l\u00e0 ch\u00fang ta l\u00e0m qu\u1ea3ng c\u00e1o nh\u01b0ng \u0111\u1eebng c\u1ed1 ch\u1ec9 qu\u1ea3ng c\u00e1o. Kh\u00e1ch h\u00e0ng r\u1ea5t c\u1ea3nh gi\u00e1c v\u1edbi h\u00e0ng v\u1ea1n qu\u1ea3ng c\u00e1o xung quanh. \u0110\u00f4i khi s\u1ef1 ch\u00e2n th\u1eadt, tinh t\u1ebf, nh\u1eb9 nh\u00e0ng m\u1edbi ch\u1ea1m t\u1edbi suy ngh\u0129 v\u00e0 h\u00e0nh \u0111\u1ed9ng c\u1ee7a h\u1ecd. C\u00f2n nh\u1eefng m\u1eabu qu\u1ea3ng c\u00e1o c\u00f3 c\u00e1nh nh\u01b0 \u201cs\u1ea3n ph\u1ea9m c\u1ee7a ch\u00fang t\u00f4i r\u1ea5t t\u1ed1t\u201d, \u201cch\u00fang t\u00f4i l\u00e0 s\u1ed1 1\u201d, \u201ch\u00e0ng \u0111\u1ea7u\u201d, \u201cv\u00f4 \u0111\u1ecbch v\u1ec1\u2026\u201d th\u1eadt s\u1ef1 ch\u1ec9 t\u1ea1o c\u1ea3m gi\u00e1c nghi ng\u1edd m\u00e0 th\u00f4i.<\/p>\n

G\u1ee3i \u00fd: \u0110\u1eebng ch\u0103m ch\u0103m n\u00f3i v\u1ec1 m\u00ecnh, h\u00e3y d\u00e0nh s\u1ef1 t\u1eadp trung v\u1ec1 kh\u00e1ch h\u00e0ng, n\u00f3i \u0111i\u1ec1u h\u1ecd mu\u1ed1n nghe, d\u00e0nh s\u1ef1 \u01b0u \u00e1i, c\u00e1 nh\u00e2n ho\u00e1, tr\u00e2n tr\u1ecdng h\u1ecd, mang l\u1ea1i l\u1ee3i \u00edch v\u00e0 gi\u00e1 tr\u1ecb, gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 c\u1ee7a h\u1ecd, \u0111\u01b0a ra gi\u1ea3i ph\u00e1p, n\u00f3i c\u00f3 s\u00e1ch m\u00e1ch c\u00f3 ch\u1ee9ng\u2026<\/p>\n

Cu\u1ed1i c\u00f9ng, hy v\u1ecdng nh\u1eefng g\u1ee3i \u00fd tr\u00ean \u0111\u00e2y s\u1ebd gi\u00fap \u00edch cho c\u00f4ng vi\u1ec7c c\u1ee7a b\u1ea1n.<\/p>\n

Ngu\u1ed3n: BrandsVietnam<\/p>\n","protected":false},"excerpt":{"rendered":"

D\u01b0\u1edbi \u0111\u00e2y l\u00e0 15 l\u1ed7i ph\u1ed5 bi\u1ebfn m\u00e0 m\u00ecnh \u0111\u00fac k\u1ebft \u0111\u01b0\u1ee3c trong qu\u00e1 tr\u00ecnh h\u01b0\u1edbng d\u1eabn, duy\u1ec7t b\u00e0i, s\u1eeda b\u00e0i cho c\u00e1c b\u1ea1n Content Writer. 1. Ti\u00eau \u0111\u1ec1 v\u00e0 ph\u1ea7n m\u1edf \u0111\u1ea7u kh\u00f4ng thu h\u00fat Ngo\u00e0i banner, m\u1eabu qu\u1ea3ng c\u00e1o th\u01b0\u1eddng ch\u1ec9 hi\u1ec3n th\u1ecb 3 d\u00f2ng \u0111\u1ea7u ti\u00ean. Ng\u01b0\u1eddi xem c\u00f3 d\u1eebng l\u1ea1i \u0111\u1ecdc […]\n","protected":false},"author":1,"featured_media":6029,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[27,39],"tags":[],"class_list":["post-3206","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc","category-kinh-nghiem-marketing"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/posts\/3206"}],"collection":[{"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/comments?post=3206"}],"version-history":[{"count":1,"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/posts\/3206\/revisions"}],"predecessor-version":[{"id":6030,"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/posts\/3206\/revisions\/6030"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/media\/6029"}],"wp:attachment":[{"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/media?parent=3206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/categories?post=3206"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/tags?post=3206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}