{"id":7370,"date":"2023-12-04T15:41:56","date_gmt":"2023-12-04T08:41:56","guid":{"rendered":"https:\/\/nhacaifun88.xyz\/?p=7370"},"modified":"2023-12-08T08:49:41","modified_gmt":"2023-12-08T01:49:41","slug":"bao-cao-tong-quan-thuong-mai-dien-tu-2023","status":"publish","type":"post","link":"https:\/\/nhacaifun88.xyz\/bao-cao-tong-quan-thuong-mai-dien-tu-2023\/","title":{"rendered":"B\u00e1o c\u00e1o t\u1ed5ng quan th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed 2023"},"content":{"rendered":"

Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam n\u0103m 2023 d\u1ef1 ki\u1ebfn \u0111\u1ea1t h\u01a1n 20 t\u1ef7 USD. \u0110\u1ed1i v\u1edbi ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u1ee7a Vi\u1ec7t Nam l\u00e0 m\u1ed9t trong nh\u1eefng \u0111i\u1ec3m s\u00e1ng trong ph\u00e1t tri\u1ec3n kinh t\u1ebf so v\u1edbi t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng cao h\u01a1n 20% v\u00e0o n\u0103m 2022. D\u1ef1 ki\u1ebfn con s\u1ed1 n\u00e0y s\u1ebd t\u0103ng 4 t\u1ef7 USD, t\u1edbi 20,5 t\u1ef7 USD, t\u0103ng 25% so v\u1edbi n\u0103m 2022.<\/strong><\/p>\n

D\u1ef1a tr\u00ean s\u1ed1 li\u1ec7u thu th\u1eadp \u0111\u01b0\u1ee3c t\u1eeb nhi\u1ec1u ch\u1ee9c tr\u00ean th\u1ebf gi\u1edbi v\u00e0 k\u1ebft qu\u1ea3 \u0111i\u1ec1u tra t\u1eeb kho\u1ea3ng 11.000 ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 10.000 doanh nghi\u1ec7p, b\u00e1o c\u00e1o th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam n\u0103m 2023 \u0111\u01b0\u1ee3c c\u1ee5c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00e0 kinh t\u1ebf c\u00f4ng b\u1ed1 cho th\u1ea5y, th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u1ee7a Vi\u1ec7t Nam trong nh\u1eefng n\u0103m qua cho th\u1ea5y s\u1ef1 t\u0103ng tr\u01b0\u1edfng m\u1ea1nh m\u1ebd c\u1ee7a ng\u00e0nh n\u00e0y.<\/p>\n

 <\/p>\n

\"(Theo:
(Theo: Vn Economy)<\/figcaption><\/figure>\n

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N\u1ebfu nh\u01b0 n\u0103m 2018, doanh thu th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u1ee7a B2C Vi\u1ec7t Nam m\u1edbi ch\u1ec9 \u0111\u1ea1t kho\u1ea3ng 8 t\u1ef7 USD, th\u00ec \u0111\u1ebfn n\u0103m 2019 \u0111\u00e3 v\u01b0\u1ee3t m\u1ed1c 10 t\u1ef7 USD (\u0111\u1ea1t 10,8 t\u1ef7 USD). Doanh thu th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed ti\u1ebfp t\u1ee5c t\u0103ng l\u00ean 11,8 t\u1ef7 USD v\u00e0o n\u0103m 2020. Doanh thu th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed b\u00e1n l\u1ebb B2C n\u0103m 2022 \u0111\u1ea1t 16,4 t\u1ef7 USD, chi\u1ebfm 7,5% t\u1ed5ng doanh thu b\u00e1n l\u1ebb h\u00e0ng h\u00e1 v\u00e0 d\u1ecbch v\u1ee5 ti\u00eau d\u00f9ng c\u1ee7a c\u1ea3 n\u01b0\u1edbc.<\/p>\n

\u01af\u1edbc t\u00ednh v\u1edbi doanh thu 20,5 t\u1ef7 USD trong n\u0103m 2023, t\u1ef7 tr\u1ecdng doanh thu th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed B2C chi\u1ebfm kho\u1ea3ng 7,8-8% so v\u1edbi t\u1ed5ng m\u1ee9c b\u00e1n l\u1ebb h\u00e0ng ho\u00e1 v\u00e0 doanh thu d\u1ecbch v\u1ee5 ti\u00eau d\u00f9ng c\u1ea3 n\u01b0\u1edbc.<\/p>\n

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V\u1edbi 74% ng\u01b0\u1eddi d\u00e2n s\u1eed d\u1ee5ng Internet, Vi\u1ec7t Nam c\u00f3 kho\u1ea3ng 59 \u2013 62 tri\u1ec7u ng\u01b0\u1eddi ti\u00eau d\u00f9ng mua s\u1eafm tr\u1ef1c tuy\u1ebfn v\u00e0 gi\u00e1 tr\u1ecb mua s\u1eafm m\u1ed7i ng\u01b0\u1eddi \u01b0\u1edbc t\u00ednh \u0111\u1ea1t 300 \u2013 320 USD. Con s\u1ed1 n\u00e0y n\u0103m 2022 l\u00e0 288 USD.<\/p>\n

Theo th\u1ed1ng k\u00ea c\u00e1c lo\u1ea1i h\u00e0ng ho\u00e1, d\u1ecbch v\u1ee5 th\u01b0\u1eddng ng\u01b0\u1eddi ti\u00eau d\u00f9ng mua s\u1eafm tr\u1ef1c tuy\u1ebfn nhi\u1ec1u nh\u1ea5t l\u00e0 qu\u1ea7n \u00e1o, gi\u00e0y d\u00e9p v\u00e0 m\u1ef9 ph\u1ea9m (76%), thi\u1ebft b\u1ecb \u0111\u1ed3 d\u00f9ng gia \u0111\u00ecnh (67%), \u0111\u1ed3 c\u00f4ng ngh\u1ec7 v\u00e0 \u0111i\u1ec7n t\u1eed (61%), qu\u00e0 t\u1eb7ng (53%), xem phim tr\u1ef1c tuy\u1ebfn (35%) v\u00e0 th\u1ef1c ph\u1ea9m (32%)<\/p>\n

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B\u00e1o c\u00e1o c\u0169ng cho th\u1ea5y, th\u1eddi gian trung binh truy c\u1eadp internet c\u1ee7a ng\u01b0\u1eddi d\u00f9ng Vi\u1ec7t Nam (kho\u1ea3ng 6 gi\u1edd 23 ph\u00fat) t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi m\u1ee9c trung b\u00ecnh to\u00e0n c\u1ea7u (6 gi\u1edd 37 ph\u00fat), th\u1ea5p h\u01a1n Philippines (9 gi\u1edd 14 ph\u00fat), Th\u00e1i Lan v\u00e0 Malaysia (c\u00f9ng 8 gi\u1edd 6 ph\u00fat), Indonesia (7 gi\u1edd 42 ph\u00fat), Singapore (6 gi\u1edd 59 ph\u00fat).<\/p>\n

Doanh thu b\u00e1n l\u1ebb qua th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed tr\u00ean to\u00e0n c\u1ea7u n\u0103m 2022 \u0111\u1ea1t 5,5 ngh\u00ecn t\u1ef7 USD. D\u1ef1 b\u00e1o n\u0103m 2023, con s\u1ed1 n\u00e0y \u01b0\u1edbc t\u00ednh \u0111\u1ea1t kho\u1ea3ng 6,2 ngh\u00ecn t\u1ef7 USD. N\u0103m 2023 t\u0103ng l\u00ean 6,8 t\u1ef7 USD. N\u0103m 2025 \u0111\u1ea1t 7,4 ngh\u00ecn t\u1ef7 USD.<\/p>\n

Khu v\u1ef1c \u0110\u00f4ng Nam \u00c1 v\u00e0 Ch\u00e2u M\u1ef9 La Tinh c\u00f3 t\u1ef7 l\u1ec7 t\u0103ng tr\u01b0\u1edfng doanh thu b\u00e1n th\u1ebb th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u1edbn nh\u1ea5t trong s\u1ed1 c\u00e1c khu v\u1ef1c tr\u00ean to\u00e0n c\u1ea7u (20,6% v\u00e0 20,4%). Trong khi \u0111\u00f3 tr\u00ean to\u00e0n c\u1ea7u t\u1ef7 l\u1ec7 n\u00e0y l\u00e0 12,2 %, khu v\u1ef1c T\u00e2y \u00c2u (6,1%), Ch\u00e2u \u00c1 \u2013 Th\u00e1i B\u00ecnh D\u01b0\u01a1ng (11,8%), B\u1eafc M\u1ef9 (15,5%), Trung v\u00e0 \u0110\u00f4ng \u00c2u (16,1 %).<\/p>\n

Theo th\u1ed1ng k\u00ea, Trung Qu\u1ed1c l\u00e0 qu\u1ed1c gia chi\u1ebfm th\u1ecb ph\u1ea7n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u1edbn nh\u1ea5t to\u00e0n c\u1ea7u n\u0103m 2022 (50,2%), cao h\u01a1n r\u1ea5t nhi\u1ec1u so v\u1edbi qu\u1ed1c gia \u0111\u1ee9ng sau l\u00e0 M\u1ef9 ch\u1ec9 chi\u1ebfm 19,2%. C\u00f2n l\u1ea1i trong s\u1ed1 top 12 qu\u1ed1c gia chi\u1ebfm th\u1ecb ph\u1ea7n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u1edbn nh\u1ea5t to\u00e0n c\u1ea7u c\u0169ng ch\u1ec9 \u0111\u1ea1t 1-4%. Trung Qu\u1ed1c c\u0169ng n\u1eb1m trong top 10 qu\u1ed1c gia c\u00f3 t\u1ef7 l\u1ec7 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed b\u00e1n l\u1ebb l\u1edbn nh\u1ea5t to\u00e0n c\u1ea7u v\u1edbi con s\u1ed1 46,3%, ti\u1ebfp \u0111\u00f3 l\u00e0 Anh (36,3%), H\u00e0n Qu\u1ed1c (32,2%), \u0110an M\u1ea1ch v\u00e0 Indonesia \u1edf v\u1ecb tr\u00ed 4 v\u00e0 5 c\u00f9ng c\u00f3 t\u1ef7 l\u1ec7 20,2%.<\/p>\n

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Theo c\u00e1c nghi\u00ean c\u1ee9u, doanh thu th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed B2C n\u0103m 2022 c\u1ee7a Trung Qu\u1ed1c \u0111\u1ea1t 2.879 t\u1ef7 USD. D\u1ef1 b\u00e1o con s\u1ed1 n\u00e0y s\u1ebd \u0111\u1ea1t 3.167 t\u1ef7 USD trong n\u0103m 2023, t\u0103ng l\u00ean 3.449 t\u1ef7 USD n\u0103m 2024 v\u00e0 \u0111\u1ea1t ng\u01b0\u1ee1ng g\u1ea7n 4 t\u1ef7 USD v\u00e0o n\u0103m 2026.<\/p>\n

C\u00f2n t\u1ea1i khu v\u1ef1c \u0110\u00f4ng Nam \u00c1, theo b\u00e1o c\u00e1o e-Conomy SEA 2022 c\u1ee7a Google, Temasek, Bain & Company, doanh thu b\u00e1n l\u1ebb h\u00e0ng h\u00f3a tr\u1ef1c tuy\u1ebfn n\u0103m 2022 \u0111\u1ea1t 131 t\u1ef7 USD v\u00e0 con s\u1ed1 n\u00e0y s\u1ebd t\u0103ng l\u00ean 211 t\u1ef7 USD v\u00e0o n\u0103m 2025. Vi\u1ec7t Nam \u1edf v\u1ecb tr\u00ed s\u1ed1 3 v\u1ec1 quy m\u00f4 n\u1ec1n kinh t\u1ebf Internet ph\u00e2n theo qu\u1ed1c gia (\u0111\u1ee9ng sau Indonesia v\u00e0 Th\u00e1i Lan).<\/p>\n

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C\u1ee5 th\u1ec3, quy m\u00f4 n\u1ec1n kinh t\u1ebf Internet c\u1ee7a Vi\u1ec7t Nam n\u0103m 2022 \u0111\u1ea1t 23 t\u1ef7 USD v\u00e0 d\u1ef1 b\u00e1o n\u0103m 2025 s\u1ebd \u0111\u1ea1t 49 t\u1ef7 USD. Doanh thu b\u00e1n l\u1ebb h\u00e0ng h\u00f3a tr\u1ef1c tuy\u1ebfn c\u1ee7a Vi\u1ec7t Nam n\u0103m 2022 \u0111\u1ea1t 14 t\u1ef7 USD nh\u01b0ng con s\u1ed1 n\u00e0y s\u1ebd t\u0103ng l\u00ean 32 t\u1ef7 USD v\u00e0o n\u0103m 2025.<\/p>\n

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Trong khi \u0111\u00f3, n\u01b0\u1edbc d\u1eabn \u0111\u1ea7u l\u00e0 Indonesia c\u00f3 quy m\u00f4 77 t\u1ef7 USD v\u00e0 s\u1ebd \u0111\u1ea1t 130 t\u1ef7 USD v\u00e0o n\u0103m 2025. Hi\u1ec7n doanh thu b\u00e1n l\u1ebb h\u00e0ng h\u00f3a tr\u1ef1c tuy\u1ebfn c\u1ee7a Indonesia n\u0103m 2022 \u0111\u1ea1t 59 t\u1ef7 USD, d\u1ef1 ki\u1ebfn s\u1ebd t\u0103ng l\u00ean 95 t\u1ef7 USD n\u0103m 2025.<\/p>\n

Ngu\u1ed3n: VN ECONOMY<\/p>\n

T\u1ea3i v\u1ec1 b\u00e1o c\u00e1o th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed 2023 t\u1ea1i \u0111\u00e2y<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam n\u0103m 2023 d\u1ef1 ki\u1ebfn \u0111\u1ea1t h\u01a1n 20 t\u1ef7 USD. \u0110\u1ed1i v\u1edbi ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u1ee7a Vi\u1ec7t Nam l\u00e0 m\u1ed9t trong nh\u1eefng \u0111i\u1ec3m s\u00e1ng trong ph\u00e1t tri\u1ec3n kinh t\u1ebf so v\u1edbi t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng cao h\u01a1n 20% v\u00e0o n\u0103m 2022. D\u1ef1 ki\u1ebfn con s\u1ed1 n\u00e0y s\u1ebd t\u0103ng […]\n","protected":false},"author":1,"featured_media":7399,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[27],"tags":[],"class_list":["post-7370","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/posts\/7370"}],"collection":[{"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/comments?post=7370"}],"version-history":[{"count":3,"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/posts\/7370\/revisions"}],"predecessor-version":[{"id":7406,"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/posts\/7370\/revisions\/7406"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/media\/7399"}],"wp:attachment":[{"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/media?parent=7370"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/categories?post=7370"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nhacaifun88.xyz\/wp-json\/wp\/v2\/tags?post=7370"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}